Situated directly above the pedestrian promenade and facing the Mediterranean Sea's shiny waters, the Prima Hotel Tel Aviv's central location offers both convenience and excitement. Bars, cafes, restaurants, and shops surround the hotel on all sides.  Travelers interested in visiting, dining or enjoying the nightlife in trendy Neve Tzedek, historic Old Jaffa or the lively Tel Aviv Port (Namal), are just a short drive from their destination.
The Prima Hotel Tel Aviv is a five minute walk from the Nahalat Binyamin Artists Market, Dizengoff Street or the Carmel Food Market.  The Prima Hotel Tel Aviv is a 20 minute drive from Ben Gurion International Airport and a 40 minute drive  from Jerusalem.  Free Wifi in public area only.